The Wirecutter acquired by The New York Times Company

October 24, 2016

Acceleron Law Group, LLP advised Submarine Leisure Club, Inc., operator of The Wirecutter and its sister site, The Sweethome, in its sale to The New York Times Company.  The Wirecutter and The Sweethome were created by journalists with a simple, but powerful purpose: to help people find great gadgets, gear and home goods, quickly and easily. Through rigorous testing, research, and reporting, often taking hundreds of hours per recommendation, they create straightforward, best of breed recommendations that save readers from unnecessary stress, time, and effort.

The New York Times Company is a global media organization dedicated to enhancing society by creating, collecting and distributing high-quality news and information. The Company includes The New York Times,, and related properties. It is known globally for excellence in its journalism, and innovation in its print and digital storytelling and its business model. 

The Acceleron team advising The Wirecutter was led by Partner Rob Dang and Senior Advisor Rod Howard, with support from Partners Joey Tran and Elizabeth Chandler.

Acceleron Law Group, LLP is an established corporate transactional law firm that provides effective corporate, finance and business legal services to startups, emerging growth, mid-market and mature Fortune 500 companies. For more information about Acceleron Law Group, LLP please visit


New York Times:  The New York Times Company Acquires The Wirecutter and The Sweethome


CNN: New York Times buying The Wirecutter, and a new revenue stream


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